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2018_12_4

Russian


EDITORIAL BOARD
CONTENT
  EDITOR’S NOTE
Place branding in tourism: World and Russian experience
  LOCAL IN GLOBAL: FORMULA FOR TOURISM
George B., Henthorne T., Korstanje M.Cuba’s historical tryst with economic development and future pathways
Rodkin P. E. Place branding: The problem of representation and brand-identification
Novichkov N. V. 12 mistakes of place branding in tourism
Aigina E. V. Overtourism and tourismophobia: New phenomena or old problems?
Aleksandrova A. Yu. Overtourism and tourismofobia in European cities-destinations (The case of Barcelona)
Golubchikov Yu. N., Krayukhin A. N., Kruzhalin V. I., Tikunov V. S. National Atlas of Tourism as a tool for image-rise of Russia
  REGIONAL ISSUES OF TOURISM SERVICE
Leonidova E. G. Improving the efficiency of regional tourism brands
Makrinova E. I., Ivanitskaya T. Yu. A motivational model of creating tourism image of the territory: The regional aspect
Polynskiy A. S. Regional experience in developing a brand of territories: Ambition “Omsk Region is an attractive region for tourism”
  REGIONAL TOURISM STUDIES
Leyman I. I. Opportunities and directions of forming a brand territory (The case of the Komi Republic)
Dyakonova M. V., Rodionova A. P. Language and culture as the brand of the small territories development (The case of etnolocal grouppe of Ludians)
  NEW TOURIST CENTERS
Mishechkin G. V., Golubnichaya S. N. Forming the tourist brand of Donetsk: history, problems and prospects

 

Category: 2018 | Added by: Olaff_dp (17.02.2019) | Author: Editor E W
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